Who we are

EcuTek Technologies Ltd. is a company registered in England and Wales (registration number 9805894) whose registered office is at 22 Wycombe End, Beaconsfield, Bucks, HP9 1NB.

EcuTek Technologies Ltd. is registered as a data controller with the Information Commissioner’s Office (registration number Z2525187).


The personal data that EcuTek processes to provide these services relates to its clients and other individuals as necessary, including staff and suppliers’ staff.

This policy sets out EcuTek’s commitment to ensuring that any personal data, including special category personal data, which EcuTek processes, is carried out in compliance with the Data Protection Act 1998 and the General Data Protection Regulation (GDPR) (Regulation (EU) 2016/679).

EcuTek processes the personal data of staff and customers from all over the world, including the personal data of a number of non-EU citizens, but is committed to ensuring that all the personal data that it processes is done in accordance with data protection law. EcuTek ensures that good data protection practice is imbedded in the culture of our staff and our organisation.


We will make modifications to this policy from time to time to ensure that it follows national legislation and includes the appropriate categories for EcuTek; monitor legislation affecting data privacy; annually review the privacy policy; and monitor compliance with this policy.


EcuTek may update this policy from time to time by publishing a new version.

What data EcuTek collects

EcuTek collects the following information in the conduct of our business:

  • Names
  • Address(s)
  • Email addresses
  • Phone numbers
  • Geo locations
  • IP address details
  • Software usage tracking data involving basic hardware and operating system information. In addition, whenever a vehicle is programmed, we collect details of that vehicle.
  • Any additional information to support a potential customer’s application to become a tuner


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


You can find out more about how we use cookies by visiting our cookie policy page

How we collect it

We collect data when:

  • A customer initially contacts us requesting to become a dealer
  • We agree a package that they will purchase to come on board as a dealer.
  • The customer and/or his clients install and/or use EcuTek software.
  • When a customer reports an issue via our support systems.
  • When the customer requests to be added to our dealer locator.


Our website uses Google Analytics, a web analysis service of Google, Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, www.google.com (“Google Analytics” or “Google”). Google Analytics employs cookies that are stored to your computer in order to facilitate an analysis of your use of the site. The information generated by these cookies, such as time, place and frequency of your visits to our site, including your IP address, is transmitted to Google’s location in the US and stored there. 

In using Google Analytics our website employs the extension “anonymizeIp”. In doing so, Google abbreviates and thereby anonymizes your IP address before transferring it from EU/EEA member states. Google uses this information to analyze your use of our site, to compile reports for us on internet activity and to provide other services relating to our website. 

Google may also transfer this information to third parties where required to do so by law or where such third parties process this data on Google’s behalf. Google states that it will in never associate your IP address with other data held by Google. You can prevent cookies from being installed by adjusting the settings on your browser software accordingly as noted elsewhere in this Privacy Policy. You should be aware, however, that by doing so you may not be able to make full use of all the functions of our website. 

Google Analytics also offers a deactivation add-on for most current browsers that provides you with more control over what data Google can collect on websites you access. The add-on tells the JavaScript (ga.js) used by Google Analytics not to transmit any information about website visits to Google Analytics. However, the browser deactivation add-on offered by Google Analytics does not prevent information from being transmitted to us or to other web analysis services we may engage. 

Google Analytics also uses electronic images known as web beacons (sometimes called single pixel gifs) and are used along with cookies to compile aggregated statistics to analyze how our site is used. 

You can find additional information on how to install the browser add-on referenced above at the following link: https://tools.google.com/dlpage/gaoptout?hl=en

The purpose of collecting each piece of information

We use email addresses, so we can contact customers to notify them of changes to our software products, accounting purposes and for product support.

We collect information from potential customers to support their application to become a dealer and for the administration of their customer account.

We collect software usage information to allow us to improve our software, and to determine our future product decisions.

Geo locations are used by our dealer locator so we can show your business on our website.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

Where we send your data

Visitor comments, searches, and contact form submissions may be checked through an automated spam detection service.

How to correct or remove your data

To be removed from newsletter emails, click the unsubscribe button at the bottom of the email, or contact support@ecutek.com.

Amendments to your personal information can be made through your customer webstore account.

Contact support@ecutek.com to request an amendment to any other information we hold, or to have your data removed from our system.

Please note, if you are a dealer and you request that your information be removed from our system, then we will unable to continue doing business with you and you will cease to be an EcuTek customer.

Complaints procedure

If you have any complaints regarding the use of your data or any other questions about our processing your data, please contact support@ecutek.com or phone (+44) 1895 811 200.

Our postal address is:

GDPR Complaints
EcuTek Technologies Ltd
8 Union Buildings
Wallinford Road
United Kingdom

Complaints can also be made to the Information Commissioner’s Office (ICO) at ico.org.uk/make-a-complaint.